The Guy from Kodak was my Favorite

I had a brief conversation with a colleague who asked me who my favorite speaker was from the National Speakers Association Conference we had attended a few weeks prior in NY.  This is a conference attended by 2000 speakers with a speaker roster in the hundreds. 

I responded that they guy from Kodak was my favorite.  This "guy from Kodak" is Jeff Hayzlett, the CMO for the company. Here s a guy with a budget in the hundreds of millions of dollars.  He could take a traditional/boring approach to advertising but instead he took the company in a new direction by doing Celebrity Apprentice.  What I loved most about Jeff is his delivery--no-nonsense, non-PC, no fluff and PURE ENERGY! 

 

His enthusiasm towards the Kodak Easyshare printer made me want to toss out all of my printers and start fresh. Jeff evangelized the brand Kodak better than most preachers on Sunday morning.  I will never forget his talk and message.  

Comments

[Lance]

There is much power in presentation skills. And something we should all work to improve on - whether we speak to hundreds or to one. Being able to convey our message, and really make it come alive for those listening, is a skill that is such an asset to have.